A selection of work done between 2019 - 2024 working as a Lead Designer at Nike, INC.
JACQUEMUS JF1
Jacquemus x Nike collaboration rooted in high fashion and sportswear, spanning across multiple seasons with apparel and footwear. Spring ‘23 debuted the JF1, including 4 color ways. Elevated through materiality, metal branding, a hand-woven stitched outsole, and timeless color application.
JACQUEMUS Humara
A twist on the iconic Humara became Jacquemus’s first ever Nike shoe. Color palettes and visual direction stemmed from ACG, hiking, and luxe tennis eras.
LOVE LETTER
A Valentine’s Day crafted design titled ‘Love Letter’. Inspired and rooted in the love of sneakers. Both Air Force 1 and Air Max 90 include storytelling elements such as custom packaging, elevated material package, branding, heart perforations, and an iconic Valentine’s color way.
EMBEDDED, Rucker Park
An ongoing seasonal storytelling collection titled ‘Embedded’. Conceptualized to appreciate and highlight the cultural impact basketball has in day to day culture. Each collection takes on a new story telling moment, focusing on basketball elements both on and off of the court. Unique design details such as custom packaging, sockliner, charms, graphics, branding, and color application come to life on each silohuette.
EMBEDDED, POPCORN
Inspired by the experience of basketball games and the whimsical role that popcorn plays.
Design details include a newly developed 3D popcorn charm, graphic sockliner + logos, debossed heel elements, tumbled leather, and custom tongue labels to elevate the popcorn storytelling in a relatable and wearable style.
EMBEDDED, SPORTS SPECIALTIES
Rooted in team details and inspired by vintage ‘Sports Specialties’ fitted caps. This addition to Embedded continues with graphic logos on heel, custom tongue labels, and embroidery details.
BLAZER FRANCHISE
Expanded and grew Blazer franchise through color application, storytelling, and new creation concepts. Reinventing color and material blocking on a seasonal basis ultimately reaching a larger consumer base.
LEBRON 9
Reintroduced the iconic Lebron 9 silhouette in new color way designs.
OG Coveted Reintroductions
A reintroduction to the OG coveted ‘Viotech’ Air Trainer 3 and Air Total Max Uptempo.
Selected and refined color to the exact specifications of the classics.
Made with 20% recycled material by weight, Toasty is a sustainable pack filled with warmth. Design details include quilted uppers made of recycled polyester, similar to a puffy jacket, felt swooshes, and "NIKE" heel logos to incorporate seasonal charm on each silouhette.